[Alpine-info] changing Alpine's window's title/header (under Gnome Terminal)

[D. Hugh Redelmeier via Alpine-info]

When I run Alpine in a Gnome terminal, it puts "alpine" in the window's 
header.  This is something alpine is actively doing since the default 
terminal header (maintained by BASH) has user at host:directory.

It turns out that I sometimes run alpine on different hosts at the 
same time.  The window header doesn't allow me to tell which alpine is in 
which window.

Is there a way to customize what Alpine sets the window header to?
I searched for "alpine" in the config screen and none of the matches 
seemed to be for window headers.